Blush is Life
Baked Dimensional + Brightening Blush
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Turned-on cheeks
A clean, silky smooth talc-free powder blush baked with squalane + hyaluronic acid in dimensional color duos for a healthy flush of color.
Each shade is baked and swirled with two different tones to create alive, easy-to-wear colors. Soft, smooth powder melts into skin and blends seamlessly for a skin-like, radiant finish - no harsh lines. It's buildable, longwearing color you can't mess up.
Clinically proven. Dermatologist Tested. Safe for sensitive skin.
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Review: 5 out of 5
I don't think I've gotten so many compliments on my makeup until I switched to Kosas! But this blush is a game changer! It's so buildable, you can with a touch or go dramatic! Obsessed!
Lynsey S. Verified Buyer
- Hydrates + Balances:
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Helps balance skin’s ideal oil and moisture levels
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Lightly swirl your brush, then tap off any excess before sweeping it onto the skin. Start with a small amount, then build to your desired intensity.
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Place blush according to your face shape:
- Oval Face: Apply blush just above the cheekbone, to help raise your cheeks and create a lifted effect.
- Round Face: To add more definition to a round face shape, apply blush just below the apples of the cheeks, and along your cheekbones, blending it up and out toward your ears and hairline.
- Square Face: A pop of color on the apples of your cheeks will make your face look fuller and naturally flushed.
- Heart-Shaped Face: To lightly soften the features of a heart-shaped face, apply blush in a "C" shape, going from the top of your cheeks to above the end of your eyebrows (where you might be used to applying highlighter).
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Kosas Lifted Blush Look
- Lightly swirl your brush in the blush to collect a small amount of product. Tap off excess.
- Starting at the center point of the apples of your cheeks, apply using soft, small strokes
- Slowly begin to brush upwards towards the highs of your cheeks and temples to diffuse the color and create a lifted look
100% agreed this blush is super easy to wear, makes me look healthier
100% agreed this blush is easily blendable, glides on smoothly + evenly, and melts into skin
97% agreed this is the best powder blush I’ve ever tried and would recommend this to a friend
*based on consumer perception study of 33 women using Blush is Life
The Shades
Skin ToneLight
- Light
- Medium
- Deep
Shop Fav Cheek + Lip Combos
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Blush is Life ButterfliesBlush is Life - NewBlush is LifeButterflies(89)89 total customer reviews
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Blush is Life AdrenalineBlush is Life - NewBlush is LifeAdrenaline(89)89 total customer reviews
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Kosas Clean
Clinically proven. Dermatologist Tested. Safe for sensitive skin. Hypoallergenic. Non comedogenic. Talc-Free. Fragrance Free. Gluten Free. Vegan. Cruelty free. Free of mineral oil, silicones, fragrance, parabens, sulfates, and phthalates.
Check out our Kosas Clean page for the full list.
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- JJessica3 minutes agoRated 5 out of 5 stars5 Stars
Suuuuuper pigmented. I have to go very sparingly with it (I'm super pale), but it's still a great formula that wears beautifully and will obviously last me forever. Definitely going to try other shades.
Was this helpful? - AJAmy J R.Verified BuyerAge Range 45 - 54Astrology Air — Gemini; Libra; AquariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%20 hours agoAge Range 45 - 54Astrology Air — Gemini; Libra; AquariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%Rated 5 out of 5 starsThis blush is life
I own 4 now and just bought a backup of butterflies…it’s my favorite 🤩
Was this helpful? - LLLeslie L.Verified BuyerAge Range 45 - 54Astrology Fire — Aries; Leo; SagittariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%2 days agoAge Range 45 - 54Astrology Fire — Aries; Leo; SagittariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%Rated 5 out of 5 starsLOVE IT!
This blush is the perfect shade for gorgeous cheeks. You only need one sweep across with your brush to get the rosy cheeks of your dreams.
Was this helpful? - CQCristina Q.Verified BuyerAge Range Under 18Hair Color BrownSkin Tone LightSkin Type NormalRecommend Yes -1000%4 days agoAge Range Under 18Hair Color BrownSkin Tone LightSkin Type NormalRecommend Yes -1000%Rated 5 out of 5 starsPerfect
It exceeded my expectations..everything is wonderful!!
Was this helpful? - BBryan1 week agoRated 5 out of 5 stars5 Stars
OBSESSED with this blush, Dreamland is such a beautiful natural look and I love that it’s shimmery.
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