Blush is Life
Baked Dimensional + Brightening Blush
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Turned-on cheeks
A clean, silky smooth talc-free powder blush baked with squalane + hyaluronic acid in dimensional color duos for a healthy flush of color.
Each shade is baked and swirled with two different tones to create alive, easy-to-wear colors. Soft, smooth powder melts into skin and blends seamlessly for a skin-like, radiant finish - no harsh lines. It's buildable, longwearing color you can't mess up.
Clinically proven. Dermatologist Tested. Safe for sensitive skin.
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Review: 5 out of 5
I don't think I've gotten so many compliments on my makeup until I switched to Kosas! But this blush is a game changer! It's so buildable, you can with a touch or go dramatic! Obsessed!
Lynsey S. Verified Buyer
- Hydrates + Balances:
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Helps balance skin’s ideal oil and moisture levels
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Lightly swirl your brush, then tap off any excess before sweeping it onto the skin. Start with a small amount, then build to your desired intensity.
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Place blush according to your face shape:
- Oval Face: Apply blush just above the cheekbone, to help raise your cheeks and create a lifted effect.
- Round Face: To add more definition to a round face shape, apply blush just below the apples of the cheeks, and along your cheekbones, blending it up and out toward your ears and hairline.
- Square Face: A pop of color on the apples of your cheeks will make your face look fuller and naturally flushed.
- Heart-Shaped Face: To lightly soften the features of a heart-shaped face, apply blush in a "C" shape, going from the top of your cheeks to above the end of your eyebrows (where you might be used to applying highlighter).
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Kosas Lifted Blush Look
- Lightly swirl your brush in the blush to collect a small amount of product. Tap off excess.
- Starting at the center point of the apples of your cheeks, apply using soft, small strokes
- Slowly begin to brush upwards towards the highs of your cheeks and temples to diffuse the color and create a lifted look
100% agreed this blush is super easy to wear, makes me look healthier
100% agreed this blush is easily blendable, glides on smoothly + evenly, and melts into skin
97% agreed this is the best powder blush I’ve ever tried and would recommend this to a friend
*based on consumer perception study of 33 women using Blush is Life
The Shades
Skin ToneLight
- Light
- Medium
- Deep
Shop Fav Cheek + Lip Combos
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Blush is Life ButterfliesBlush is Life - NewBlush is LifeButterflies(91)91 total customer reviews
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Blush is Life AdrenalineBlush is Life - NewBlush is LifeAdrenaline(91)91 total customer reviews
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Kosas Clean
Clinically proven. Dermatologist Tested. Safe for sensitive skin. Hypoallergenic. Non comedogenic. Talc-Free. Fragrance Free. Gluten Free. Vegan. Cruelty free. Free of mineral oil, silicones, fragrance, parabens, sulfates, and phthalates.
Check out our Kosas Clean page for the full list.
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- RRosemary9 minutes agoRated 5 out of 5 stars5 Stars
Beautiful color and goes on great and stays.
Was this helpful? - DCDarcy C.Verified BuyerAge Range 55 - 64Hair Color RedSkin Tone LightSkin Type NormalRecommend Yes -1000%14 hours agoAge Range 55 - 64Hair Color RedSkin Tone LightSkin Type NormalRecommend Yes -1000%Rated 5 out of 5 starsBeautiful color
I was a little scared it would be too bright pink but it's a beautiful rosy color on.
Was this helpful? - JJessica2 days agoRated 5 out of 5 stars5 Stars
Suuuuuper pigmented. I have to go very sparingly with it (I'm super pale), but it's still a great formula that wears beautifully and will obviously last me forever. Definitely going to try other shades.
Was this helpful? - AJAmy J R.Verified BuyerAge Range 45 - 54Astrology Air — Gemini; Libra; AquariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%3 days agoAge Range 45 - 54Astrology Air — Gemini; Libra; AquariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%Rated 5 out of 5 starsThis blush is life
I own 4 now and just bought a backup of butterflies…it’s my favorite 🤩
Was this helpful? - LLLeslie L.Verified BuyerAge Range 45 - 54Astrology Fire — Aries; Leo; SagittariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%5 days agoAge Range 45 - 54Astrology Fire — Aries; Leo; SagittariusHair Color BlondSkin Tone LightSkin Type DryRecommend Yes -1000%Rated 5 out of 5 starsLOVE IT!
This blush is the perfect shade for gorgeous cheeks. You only need one sweep across with your brush to get the rosy cheeks of your dreams.
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