5 Reasons Why this Foundation is Viral on Tik Tok

It’s foundation that looks like real skin

⭐⭐⭐⭐⭐ "SO NATURAL AND LIGHT!  I am obsessed with this foundation! It went on flawlessly while providing medium coverage and feeling like nothing. I hate the look of 'too much makeup' and this after applied looked like I had nothing on just an even skin tone!" - Caty

It’s foundation that doesn't feel makeup-y

⭐⭐⭐⭐⭐ “Amazing product! It is natural and light on the skin…. It doesn’t feel heavy or sticky like a lot of other foundations. I will definitely be wearing this year round! Obsessed!!” - Corinne J

It’s foundation that actually improves your bare skin

⭐⭐⭐⭐⭐ “This foundation is amazing - light and barely-there feeling but with great coverage of pores and blemishes. I feel like it has improved the texture and look of my skin, and I don’t have to worry about it causing blemishes or clogged pores.” - Annie M

It’s hypoallergenic and made for sensitive skin.

⭐⭐⭐⭐⭐ “I have combo skin that is also sensitive, I was often disappointed by the look, wear, and ingredients of most all liquid foundations. This Kosas foundation will now be my holy grail hands down! The ingredients are unmatched and it is so comfortable to wear on the skin.”- Emily

We made it easy to Find your Shade!

We’ve taken the guesswork out of finding which shade is best for you with a simple quiz for personalized results in seconds.


Shop the Tinted Skincare Lineup

The Clean Start Set: Tinted Skincare Lineup
20% off
Foundation + Concealer + Setting Powder
Customize — $85.60$107 ValueSpecial Value ✨ Friends & Family Sale ✨
Revealer Skin-Improving Foundation SPF 25
#shade::very-light-neutral-100 #image::vessel
Clean Foundation + Skincare Treatment + SPF
864 total customer reviews
✨ Friends & Family Sale - 20% Off ✨
Revealer Concealer
#shade::tone-0-5 #image::vessel
Concealer Meets Eye Cream
1456 total customer reviews
✨ Friends & Family Sale - 20% Off ✨
Cloud Set Setting Powder
#shade::airy #image::vessel
Actual Angel Skin
718 total customer reviews
✨ Friends & Family Sale - 20% Off ✨