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A clean, silky-smooth talc-free powder blush baked with squalane + hyaluronic acid in dimensional color duos for a healthy flush of color.
Each shade is baked and swirled with 2 different tones to create alive, easy-to-wear colors. Soft, smooth powder melts into skin and blends seamlessly for a skin-like, radiant finish—no harsh lines. It's buildable, long-wearing color you can't mess up. Now available in 3 NEW extra decadent shades.
Clinically proven. Dermatologist tested. Safe for sensitive skin.
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Review: 5 out of 5
I don't think I've gotten so many compliments on my makeup until I switched to Kosas! But this blush is a game changer! It's so buildable, you can with a touch or go dramatic! Obsessed!
Lynsey S. Verified Buyer
- Hydrates + Balances:
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Helps balance skin’s ideal oil and moisture levels
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Lightly swirl your brush, then tap off any excess before sweeping it onto the skin. Start with a small amount, then build to your desired intensity.
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Place blush according to your face shape:
Oval Face: Apply blush just above the cheekbone to help raise your cheeks and create a lifted effect.
Round Face: To add more definition to a round face shape, apply blush just below the apples of the cheeks, and along your cheekbones, blending it up and out toward your ears and hairline.
Square Face: A pop of color on the apples of your cheeks will make your face look fuller and naturally flushed.
Heart-Shaped Face: To lightly soften the features of a heart-shaped face, apply blush in a "C" shape, going from the top of your cheeks to above the end of your eyebrows (where you might be used to applying highlighter). -
Kosas Lifted Blush Look
- Lightly swirl your brush in the blush to collect a small amount of product. Tap off excess.
- Starting at the center point of the apples of your cheeks, apply using soft, small strokes.
- Slowly begin to brush upwards towards the highs of your cheeks and temples to diffuse the color and create a lifted look.
100% agreed this blush is super easy to wear, makes me look healthier
100% agreed this blush is easily blendable, glides on smoothly + evenly, and melts into skin
97% agreed this is the best powder blush I’ve ever tried and would recommend this to a friend
*based on consumer perception study of 33 women using Blush is Life

The Shades
Skin ToneLight
- Light
- Medium
- Deep
Shop Fav Cheek + Lip Combos
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Blush is Life BlissedBlush is Life - New ShadesBlush is LifeBlissed(193)193 total customer reviewsWet Lip Oil Gloss RevealedWet Lip Oil Gloss - New ShadesWet Lip Oil GlossRevealed(653)653 total customer reviews
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Blush is Life ButterfliesBlush is Life - New ShadesBlush is LifeButterflies(193)193 total customer reviews
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Blush is Life AdrenalineBlush is Life - New ShadesBlush is LifeAdrenaline(193)193 total customer reviewsWet Lip Oil Gloss DipWet Lip Oil Gloss - New ShadesWet Lip Oil GlossDip(653)653 total customer reviews
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Blush is Life ThrillBlush is Life - New ShadesBlush is LifeThrill(193)193 total customer reviewsWet Lip Oil Gloss DipWet Lip Oil Gloss - New ShadesWet Lip Oil GlossDip(653)653 total customer reviews
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Blush is Life DreamlandBlush is Life - New ShadesBlush is LifeDreamland(193)193 total customer reviews
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Blush is Life EuphoriaBlush is Life - New ShadesBlush is LifeEuphoria(193)193 total customer reviewsWet Lip Oil Gloss RevealedWet Lip Oil Gloss - New ShadesWet Lip Oil GlossRevealed(653)653 total customer reviews
Kosas Clean
Clinically proven. Dermatologist Tested. Safe for sensitive skin. Hypoallergenic. Non comedogenic. Talc-Free. Fragrance Free. Gluten Free. Vegan. Cruelty free. Free of mineral oil, silicones, fragrance, parabens, sulfates, and phthalates.
Check out our Kosas Clean page for the full list.


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- CCammyVerified ReviewerAge Range 25 - 34Recommend Yes -1000%2 hours agoAge Range 25 - 34Recommend Yes -1000%Rated 5 out of 5 starsGorgeous blush
I received a free product in exchange for a review. This blush is beautifully pigmented and easy to apply. The color is a beautiful peachy pink. The formula is smooth and you don’t need a lot to get good pigmentation. I enjoyed the bright colored packaging and the swirled design of the blush.
Was this helpful? - CMChristina M.Verified BuyerAge Range 35 - 44Astrology Fire — Aries; Leo; SagittariusHair Color BrownSkin Tone LightSkin Type CombinationRecommend Yes -1000%YesterdayAge Range 35 - 44Astrology Fire — Aries; Leo; SagittariusHair Color BrownSkin Tone LightSkin Type CombinationRecommend Yes -1000%Rated 5 out of 5 starsPhew…PIGMENTED!!!!
I really love these blushes. They’re so smooth, blend well, but man do they pack a punch! I can still see them
On my cheeks after 9-10 hours of work.
Was this helpful? - RCRoxanne C.Verified BuyerAge Range 55 - 64Recommend Yes -1000%2 days agoAge Range 55 - 64Recommend Yes -1000%Rated 5 out of 5 starsSo pretty!
This baked blush formula is quite lovely.
Was this helpful? - AAnnaVerified ReviewerAge Range 45 - 54Astrology Water — Cancer; Scorpio; PiscesHair Color BlondSkin Tone LightSkin Type CombinationRecommend Yes -1000%4 days agoAge Range 45 - 54Astrology Water — Cancer; Scorpio; PiscesHair Color BlondSkin Tone LightSkin Type CombinationRecommend Yes -1000%Rated 5 out of 5 starsSo good
I received this for free and I love it. I love the color and how easy it is to apply and that the color stays on all day.
Was this helpful? - LCLatisha C.Verified ReviewerAge Range 45 - 54Hair Color BrownSkin Tone FairSkin Type CombinationRecommend Yes -1000%5 days agoAge Range 45 - 54Hair Color BrownSkin Tone FairSkin Type CombinationRecommend Yes -1000%Rated 5 out of 5 starsThe perfect sun-kissed blush!
I received the Kosas Blush is life free for my honest review. This blush has the perfect sun-kissed look! It is very pigmented. Just a little goes a long way! I have always chose more of the mauve, or light brown colored blushes. This is the first time using more of a pink color. I loved the look that this blush left. It gave the perfect sun-kissed kissed look! It is so blendable and buildable. I would definitely highly recommend this blush!
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