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A clean, silky-smooth talc-free powder blush baked with squalane + hyaluronic acid in dimensional color duos for a healthy flush of color.
Each shade is baked and swirled with 2 different tones to create alive, easy-to-wear colors. Soft, smooth powder melts into skin and blends seamlessly for a skin-like, radiant finish—no harsh lines. It's buildable, long-wearing color you can't mess up. Now available in 3 NEW extra decadent shades.
Clinically proven. Dermatologist tested. Safe for sensitive skin.
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Review: 5 out of 5
I don't think I've gotten so many compliments on my makeup until I switched to Kosas! But this blush is a game changer! It's so buildable, you can with a touch or go dramatic! Obsessed!
Lynsey S. Verified Buyer
- Hydrates + Balances:
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Helps balance skin’s ideal oil and moisture levels
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Lightly swirl your brush, then tap off any excess before sweeping it onto the skin. Start with a small amount, then build to your desired intensity.
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Place blush according to your face shape:
Oval Face: Apply blush just above the cheekbone to help raise your cheeks and create a lifted effect.
Round Face: To add more definition to a round face shape, apply blush just below the apples of the cheeks, and along your cheekbones, blending it up and out toward your ears and hairline.
Square Face: A pop of color on the apples of your cheeks will make your face look fuller and naturally flushed.
Heart-Shaped Face: To lightly soften the features of a heart-shaped face, apply blush in a "C" shape, going from the top of your cheeks to above the end of your eyebrows (where you might be used to applying highlighter). -
Kosas Lifted Blush Look
- Lightly swirl your brush in the blush to collect a small amount of product. Tap off excess.
- Starting at the center point of the apples of your cheeks, apply using soft, small strokes.
- Slowly begin to brush upwards towards the highs of your cheeks and temples to diffuse the color and create a lifted look.
100% agreed this blush is super easy to wear, makes me look healthier
100% agreed this blush is easily blendable, glides on smoothly + evenly, and melts into skin
97% agreed this is the best powder blush I’ve ever tried and would recommend this to a friend
*based on consumer perception study of 33 women using Blush is Life

The Shades
Skin ToneLight
- Light
- Medium
- Deep
Shop Fav Cheek + Lip Combos
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Blush is Life BlissedBlush is Life - New ShadesBlush is LifeBlissed(119)119 total customer reviews
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Blush is Life ButterfliesBlush is Life - New ShadesBlush is LifeButterflies(119)119 total customer reviews
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Blush is Life AdrenalineBlush is Life - New ShadesBlush is LifeAdrenaline(119)119 total customer reviews
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Blush is Life ThrillBlush is Life - New ShadesBlush is LifeThrill(119)119 total customer reviews
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Blush is Life DreamlandBlush is Life - New ShadesBlush is LifeDreamland(119)119 total customer reviews
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Blush is Life EuphoriaBlush is Life - New ShadesBlush is LifeEuphoria(119)119 total customer reviews
Kosas Clean
Clinically proven. Dermatologist Tested. Safe for sensitive skin. Hypoallergenic. Non comedogenic. Talc-Free. Fragrance Free. Gluten Free. Vegan. Cruelty free. Free of mineral oil, silicones, fragrance, parabens, sulfates, and phthalates.
Check out our Kosas Clean page for the full list.


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Was this helpful? - EE4 days agoRated 5 out of 5 stars5 Stars
Great blush. It's pigmented and blends easily and it last.
I have fair light skin. It looks great on. I love the packaging too.
Was this helpful? - JJoanVerified ReviewerHair Color White/GreySkin Tone FairSkin Type DryRecommend Yes -1000%3 weeks agoHair Color White/GreySkin Tone FairSkin Type DryRecommend Yes -1000%Rated 5 out of 5 starsA winner
I am in the process of switching over to clean cosmetics and have purchased Euphoria powder blush. Although I have tried many brands Kosas is the clear winner. It is cool toned. I love the marble variation, it is natural looking, sufficiently pigmented, hydrating, and has staying power. I love it and will be repurchasing.
Was this helpful? - DdeannaVerified BuyerAge Range 45 - 54Astrology Water — Cancer; Scorpio; PiscesHair Color BlondSkin Tone LightSkin Type CombinationRecommend Yes -1000%1 month agoAge Range 45 - 54Astrology Water — Cancer; Scorpio; PiscesHair Color BlondSkin Tone LightSkin Type CombinationRecommend Yes -1000%Rated 5 out of 5 starsI have 3 of these
My go to blush for sure, so nice, gives an airbrushed look to the cheeks and if you are fair, don't be afraid to try the darker shades, Blissed is my go to but I love Thrill too, it's darker and bolder but looks really nice, I also have butterflies, that's a cool shade and I layer that on top of the blissed sometimes and I use it to make my blue eyes pop. I'm gonna buy a 4th one, not sure which shade to chose yet. Butterflies is the one in the photo.
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